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Womens increasing education is accompanied by their increasing earnings and professional credentials.
Women make
- 80% of consumer goods purchasing decisions in the US
- They start 70% of new business start-ups in Canada
- Goldman Sachs created a basket of funds called the WOMEN 30 that pinpoint businesses selling to women.
- They have outperformed the average stock exchange over the past decadeIn the UK
- Women are expected to own 60% of all personal wealth by 2025.
- Today there are more female millionaires between the age of 18 and 44 than male.
- Women earn 40% of the world’s GDP.
David Ogilvy: “The consumer isn’t a moron; she is your wife.”
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